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SEO & Content Marketing for Small Business
Brilliant marketing knowledge isn’t the silver bullet to achieve business success. In fact, hard skills can be a hurdle if they're not guided well! Back in 2012, I took over the marketing …
Continue Reading about 31 Things I Learned as the Solo Marketing Guy at a Non-Profit →
What’s the best goal for marketing content: Quality or quantity? My guess is that we both knee-jerk to quality—but there’s a better way to measure. Consistency is a better measurement. At least, if …
Continue Reading about Quality vs. Quantity, and Why Consistency Always Wins →
Getting ready for a major website update can be a little overwhelming—but I've learned it doesn’t have to be. Do I start fresh, or just update some pages? Do I have enough photos? Do we go with …
Continue Reading about How To Update Your Website Without Drowning In The Details →
Every effective website uses a variation of this simple, 5-step design process. Website designers use many terms, but this sum the process of getting from zero to a fantastic online presence. Whether …
Continue Reading about How to Create Your Small Business Website in 5 Phases →
